Watches, Shapes and Emotions


Avant garde // Time pieces // Emotions //Synchronization

It is undeniable that the loss of attraction of wrist watches has risen sharply and Mobile phones have turned into our time pieces. As a result there has been a decline in sales of mid  segment and  only the luxury and vintage niches indicate steady figures.  Nowadays its not merely for ‘just a product’ , but a product giving rich sensorial, emotional and meaningful experiences by designers, R&D department and marketers to (positively) influence the experiential impact in their products. Based on our research ,selected few designers who have brought a new dimension to the horology market. These time pieces represents contribution to era of New design and are definitely the shapes and design which create a complete emotion and desire to buy.

Designers like Philippe Starck ,  Mutewatch ABDenis GuidoneMichael YoungWerner AisslingerShin Azumi, Ross Lovegrove, Scott WilsonSANAA, Ross McBrideNaoto FukasawaKarim RashidIndustrial FacilityUniform WaresDavid EricssonCrispin JonesYves BeharAchille CastiglioniZiiiroWilliam AndrewsTokujin YoshiokaBraun, Emotion lab , 666 barcelona , Nooka watch are some of the finest eg .

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